PARENT INSTITUTION Citiblock FPC — Farmer-Owned Collective (CIN: U01100UP2022PTC168489) • Founding Parent Entity of Vindhya Millets
GOVT. REGISTERED FARMER PRODUCER CO. • PARENT OF VINDHYA MILLETS

Citiblock Farmer
Producer Co. Ltd. The Agricultural Backbone Behind Vindhya Millets

1,500+ Farmer Shareholders • Chemical-Free Millets • Soil to Shelf Traceability

Citiblock Farmer Producer Company Limited (CFPCL) is a legally registered, farmer-owned agricultural collective based in Mirzapur, UP under the SFAC 10,000 FPO Central Sector Scheme. We empower 1,500+ smallholder and tribal farmers with fair pricing and sustainable processing — powering our flagship national consumer brand, Vindhya Millets.

1,500+ Farmer Shareholders 100% Chemical-Free Millets FSSAI & MCA Verified Powers Vindhya Millets
Indian farmer holding harvested millet sheaves at Citiblock FPC farm
From Mirzapur fields to dining tables across India
Hands holding fertile soil with a fresh green seedling sprout
SFAC 10,000 FPO Collective Govt. of India Initiative • Mirzapur
100% Farmer-Owned Fair Farmgate MSP • Direct Market Access
ABOUT CITIBLOCK FPC CIN: U01100UP2022PTC168489

Rooted in Purpose,
Growing Together

Citiblock Farmer Producer Co. Ltd. (CFPCL) is a registered, farmer-owned agricultural collective uniting 1,500+ smallholder farmers across the Vindhya basin in Mirzapur, Uttar Pradesh. We exist to eliminate exploitative intermediaries and restore true economic equity to the grower.

We bridge centuries-old regenerative agronomy with modern clean processing. Through our flagship consumer initiative Vindhya Millets, farm-direct unpolished grains reach family dining tables with complete seed-to-shelf traceability.

Fair Farmgate MSP
Zero Chemical Intermediaries
Heirloom Supergrains
Community-Owned
1,500+

Registered Farmers

Smallholders directly empowered across UP

5+

Districts Covered

Eastern UP agro-ecological corridors

15+

Farmer Groups (FIGs)

Village-level collective self-help clusters

100%

Farmer-Owned Model

Direct value return & sustainable livelihood

OUR FOUNDATION

Purpose. People. Prosperity.

Guided by a shared vision, we are building a stronger, healthier and more self-reliant rural India through the power of collective farming.

01

Our Mission

Empower rural communities through sustainable agriculture, fair market access, and collective growth.

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Sustainable organic farmland
02

Our Vision

A thriving agrarian ecosystem where farmers are prosperous and natural farming leads India's food future.

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Golden sunrise over terraced hills
03

Our Values

Farmer First
Transparency
Sustainability
Quality
Community Development
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04

Our Approach

Holistic, community-driven development that connects grassroots effort with modern market opportunity.

  • Farmer-Centric Solutions
  • Sustainable Practices
  • Innovation & Technology
  • Stronger Market Linkages
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INTEGRATED VALUE CHAIN

Seed to Shelf: How Citiblock FPC Powers Vindhya Millets

A completely transparent, zero-middleman ecosystem connecting 1,500+ organic farmers directly to health-conscious households nationwide.

STAGE 01 01

1,500+ Farmer Collective

Smallholder & tribal farmers across Mirzapur cultivate heirloom native millets using traditional organic and rain-fed regenerative farming practices.

Native organic millet farming
Heirloom Native Seeds
STAGE 02 02

Hygienic Agro-Processing

Solar-assisted de-hulling, optical purity sorting, and hygienic grading in Mirzapur facility under strict FSSAI License 22723361000267 protocols.

Hygienic agro-processing facility
FSSAI Lab Certified
STAGE 03 • FLAGSHIP 03

Vindhya Millets (D2C Brand)

CFPC's direct-to-consumer and retail flagship, delivering farm-packaged whole grains, gluten-free flours, and pure snacks across India.

Vindhya Millets packaged flours and grains
Pan-India Delivery
STAGE 04 04

100% Farmer Prosperity

Surplus value is shared directly with farmer shareholders, funding community health, soil enrichment, and rural youth entrepreneurship.

Farmer prosperity and community impact
100% Farmer-Owned Equity
1,500+ Farmers Connected
4+ States Growing Together
OUR FLAGSHIP ENTERPRISE

Vindhya Millets

The Proud National Consumer Brand of Citiblock Farmer Producer Co. Ltd.

Vindhya Millets was created by Citiblock FPC to eliminate exploitative middlemen and bring the authentic nutritional heritage of the Vindhyas directly to urban households. Every grain sold under Vindhya Millets is sown, harvested, and quality-tested by the 1,500+ farmer shareholders of Citiblock FPC.

Vindhya Millets organic grain sack with traditional clay bowls
FARMER-OWNED COOPERATIVE ALLIANCE

Same Roots
Stronger Together

1,500+ EQUITY
Tribal & Rural Farmers
Direct mandi elimination & fair pricing
Zero ORGANIC
Synthetic Chemicals
Traditional heirloom seeds & bio-inputs
100% PURITY
Soil-to-Bowl Purity
Whole grains with intact bran & nutrition
< FARMER LEADERSHIP & GOVERNANCE >

Governed by Farmers, Driven by Shared Prosperity

Formed under the Companies Act 2013 & central SFAC 10,000 FPO framework, Citiblock FPC embodies true agricultural democracy — 100% governed by grassroots smallholders from Mirzapur, Uttar Pradesh.

1,500+ Farmer Members
100% Farmer Owned
4+ Blocks Across Mirzapur
Sustainable Value Chains

1 – Member, 1 – Vote Democracy

Constitutional voting equality ensuring no corporate hegemony over smallholder interests.

100% Grassroots Grower Board

Every board director is an active cultivation practitioner from the Mirzapur river basin.

Statutory & Social Audit

Rigorous statutory MCA reporting, certified financial audits, and third-party monitoring.

OUR LEADERSHIP

Meet Our Leadership

Farmers. Changemakers. Community Builders.

Akhil Bhuwan Maurya - Director & Co-Promoter Citiblock FPC CO-PROMOTER & DIRECTOR

Akhil Bhuvan Maurya

Director & Co–Promoter (Board Member)
MCA / SFAC

Instrumental in founding Citiblock FPC and mobilizing 1,500+ smallholder grower accounts in Mirzapur. Leads institutional vision, policy integration with SFAC initiatives, and community wealth building.

Strategic Governance Farmer Mobilization SFAC Policy Linkage
DK Maurya - Chief Executive Officer Citiblock FPC CHIEF EXECUTIVE OFFICER (CEO)

DK Maurya

Chief Executive Officer (Executive Lead)
EXECUTIVE HEAD

Drives end-to-end cooperative operations, solar de-hulling infrastructure, FSSAI regulatory compliance, and nationwide market linkages for consumer flagship Vindhya Millets.

Agri-Supply Operations Market Access & Brand Processing Quality
AGRI-OPS Neeraj - Director Agri-Ops Citiblock FPC

Neeraj

Director (Agri–Operations & Agronomy)

Oversees indigenous seed distribution, bio-input prep, and seasonal crop health inspections.

ELECTED BOARD DIRECTOR
WOMEN SHGS Neha - Director Women SHG Empowerment Citiblock FPC

Neha

Director (Women SHG Empowerment)

Mobilizes rural women SHGs, post-harvest sorting, and artisanal value-added millet processing.

ELECTED BOARD DIRECTOR
QUALITY PURITY Raviraj - Director Quality Control Citiblock FPC

Raviraj

Director (Purity & Quality Standards)

Directs mechanical purity testing, optical grading, and FSSAI farm-level hygiene protocols.

ELECTED BOARD DIRECTOR
FARMER TRUST Sachhidanand - Director Farmer Relations Citiblock FPC

Sachhidanand

Director (Farmer Outreach & Relations)

Leads village-level aggregation camps, transparent electronic weighing, and direct DBT assistance.

ELECTED BOARD DIRECTOR
🤝 People First
🌾 Farmer Led
👥 Community Driven
📈 Sustainable Growth
🍃 MEASURABLE RURAL TRANSFORMATION

From Soil to Society:
Creating Tangible Ground Impact

Citiblock FPC operates at the intersection of grower prosperity, ecological regeneration, and seed-to-table transparency—delivering measurable economic empowerment across rural Uttar Pradesh.

SFAC REGISTERED
1,500+

Farmer Shareholder Families

Smallholder growers directly mobilized under Citiblock FPC

ZERO CHEMICALS
2,400+

Acres Rainfed Farmland

Regenerative millet acres free from synthetic fertilizers

DIRECT MSP SETTLEMENT
₹3.2 Cr+

Farmgate MSP Disbursed

Direct-to-bank electronic transfers without middleman cuts

VINDHYA BASIN UP
45+

Villages & Tribal Hamlets

Self-sustaining village collective clusters in Mirzapur

01 • FARMER EQUITY +35% Net Grower Margin

Disintermediation & Direct Farm Wealth

Local farmers previously lost up to 40% of crop value to unorganized commission brokers and transport delays. CFPCL guarantees transparent digital grading, weighing, and assured MSP right at village aggregation hubs.

Farmgate Procurement at Assured MSP
Transparent Digital Weighing & Grading
Direct Bank Transfers
Stronger Bargaining Power for Farmers
Prosperity in Every Grain - Citiblock FPC Farmer Harvest
02 • CLIMATE RESILIENCE 68% Water Conserved

Regenerative Agriculture & Soil Revival

Unlike water-intensive rice or sugarcane, ancestral millets flourish in Mirzapur’s semi-arid terrain on seasonal monsoon showers alone, protecting regional groundwater tables and regenerating depleted soil ecosystems.

Rainfed Drought-Hardy Supergrains
Improved Soil Health & Biodiversity
Reduced Water Footprint
Long-Term Ecological Sustainability
Healthier Land Stronger Communities - Mirzapur Uttar Pradesh
Empowering Farmers • Restoring Ecosystems • Building a Healthier Tomorrow
HONOURED BY GOVT. OF INDIA • NATIONAL & GROUND PROGRESS

National Honors, Key Achievements & Institutional Milestones

From official invitation as Special Guests to the Red Fort for 78th Independence Day and News18 national coverage, to ₹12 Lakhs Farm Machinery Bank, commercial millet bakery units, PM-KUSUM solar irrigation, and Ministry recognition — empirical milestones achieved by City Block Farmer Producer Company Limited (Mirzapur, UP).

Official Progress Report: Farmer Producer Organizations Supported by M-CRIL

Official documentation of achievements, subsidies, and value-addition units in Mirzapur district

Dedicated Achievements Hub → Download PDF
Citiblock FPC 38 Farmer Delegation at Red Fort New Delhi for 78th Independence Day - News18 National Feature
GOVT. OF INDIA SPECIAL GUESTS • 78TH INDEPENDENCE DAY
Red Fort, New Delhi • 15 August 2024
NEWS18 NATIONAL EXCLUSIVE 15 Aug 2024

Mirzapur: 38 Farmers Join 78th Independence Day Celebrations at Red Fort (News18)

In a historic national honour, 38 farmer shareholders (19 women and 19 men) of City Block Farmer Producer Company Limited (Mirzapur, UP) were officially invited by the Government of India as Special Guests to the Red Fort, New Delhi, for the 78th Independence Day flag hoisting ceremony with the Hon'ble Prime Minister. Led by CEO Dheeraj Kumar Maurya, the delegation was celebrated for transforming marginal agriculture through coarse grains (Shree Anna) and self-reliant farmer entrepreneurship. As featured by News18, Citiblock's value-added millet cookies and snacks have gained nationwide acclaim alongside global footprints in Dubai and the ASEAN-India Millet Festival in Jakarta.

Delegation: 38 Farmers (19 Women, 19 Men) Ceremony: Red Fort, New Delhi (78th ID) Global Footprint: Dubai & ASEAN Jakarta Stalls Coverage: News18 National (CNN-News18)
Read Full Coverage on News18 Verified Source: News18 India • Aug 15, 2024
News18 Hindi Business Feature - Founder Dheeraj Maurya Millet Startup Success Story
STARTUP SUCCESS STORY • GLOBAL DEMAND
Dubra Pahari, Mirzapur • 11 June 2024
NEWS18 BUSINESS EXCLUSIVE 11 Jun 2024

Left Corporate Job to Build a Global Millet Brand: News18 Features Founder Dheeraj Maurya

According to a dedicated national business report by News18 Hindi, farmer's son Dheeraj Kumar Maurya left his mechanical engineering career in Haryana to return to his roots in Dubra Pahari, Mirzapur, founding City Block Farmer Producer Company Limited. Expanding from 10 initial farmers to 1,200+ member-farmers (including 400 women shareholders), the enterprise established a modern millet processing facility with personal mentorship from APEDA (Assistant General Manager CB Singh). The company has sold over 20 quintals of pure coarse-grain biscuits and successfully exported orders to Indonesia (Jakarta) and the UAE (Dubai).

Farmer Members: 1,200+ Farmers (400+ Women) Global Exports: UAE (Dubai) & Indonesia Mentorship: APEDA (AGM CB Singh) Production: 20+ Quintals Millet Cookies Sold
Read Full Success Story on News18 Hindi Verified Source: News18 Hindi • June 11, 2024
City Block FPC Farm Machinery Bank Tractor and Implements Mirzapur ₹12 LAKH SUBSIDY • INSITU SCHEME

Farm Machinery Bank Establishment (Tractor, Rotavator & Cultivator)

City Block Farmer Producer Company Limited at Mirzapur received a modern tractor, a rotavator, and a cultivator for establishing a Farm Machinery Bank under the INSITU scheme of Government of Uttar Pradesh, with a subsidy of ₹12 Lakhs. Supported by District Agriculture Department, Mirzapur, and facilitated by M-CRIL.

Subsidy: ₹12,00,000 Machinery: Tractor, Rotavator, Cultivator Facilitator: M-CRIL & UP Agri Dept.
City Block FPC Millet Cookies Bakery Processing Unit Bajra Biscuit INSTITUTIONAL SUPPLIER • VALUE ADDITION

Commercial Millet Bakery Unit (Indian Armed Forces & Expos)

City Block Farmer Producer Company Limited successfully established a dedicated unit for making millet-based cookies and biscuits with a self-financed outlay over ₹2 Lakhs. The FPO has supplied ₹1.5 Lakhs+ worth of millet cookies to buyers including the Indian Armed Forces and Grameen Foundation, alongside participating in ASEAN-India Millet Festival (Jakarta) and World Food India.

Key Buyers: Indian Armed Forces, Grameen Foundation Global Forums: ASEAN Millet Fest (Jakarta), World Food India Range: 100% Maida-Free Bajra Cookies
City Block FPC 20 Solar Water Pumps Installed PM Kusum Scheme Mirzapur PM KUSUM YOJNA • GREEN IRRIGATION

Installation of 20 Agricultural Solar Water Pumps

Shareholders of City Block Farmer Producer Company Limited at Mirzapur successfully installed 20 water solar pumps with support from District Agriculture Department under the PM Kusum Yojna, with a subsidy of ₹1.5 Lakhs. M-CRIL provided all technical and institutional support for the installation.

Installed Units: 20 Solar Water Pumps Scheme: PM Kusum Yojna (Govt. of UP/India) Subsidy: ₹1.5 Lakhs
Citiblock FPC CEO Dharmendra Kumar featured by Ministry of Agriculture on Union Budget 2024 MINISTRY OF AGRICULTURE (GOI) • BUDGET 2024

CEO Featured on Ministry of Agriculture Official Platform (Budget 2024)

The CEO of City Block Farmer Producer Company Limited at Mirzapur, UP, Mr Dharmendra Kumar, shared his views on the Union Budget 2024-25. His testimonial was recognized and broadcast on the official LinkedIn page and channels of the Ministry of Agriculture and Farmers Welfare, Government of India.

Platform: Ministry of Agri & Farmers Welfare, GoI Speaker: Mr. Dharmendra Kumar (CEO, CFPCL) Subject: Union Budget 2024-25
View Official Ministry of Agriculture Post on LinkedIn

Cooperative Strength in Mirzapur District (M-CRIL Supported FPO Cluster)

As detailed in the official M-CRIL progress audit, partner FPOs within the Mirzapur agricultural cluster are achieving multi-sector breakthroughs:

Aasth Bhuja FPC, Mirzapur

Established Farm Machinery Bank with tractor, rotavator & cultivator under INSITU scheme (₹12 Lakhs subsidy facilitated by M-CRIL).

Vindhyadhra FPC, Mirzapur

Received ₹8.4 Lakhs subsidy under PM Matsya Sampada Yojana for fish ponds, and ₹6 Lakhs bio-fertilizer area dealership.

Vindhyabhumi & Vindhyadhra FPC

Initiated date palm cultivation with Horticulture Dept., Mirzapur — ₹64,000 subsidy provided @₹8,000 per plant across 8 members.

Statutory Compliance & MCA Corporate Dossier

Verified Records
Legal FPO Name
CITIBLOCK FARMER PRODUCER COMPANY LIMITED
FPO Registration No. (CIN)
U01100UP2022PTC168489
Date of Incorporation
29 July 2022 (29.Jul.22 • RoC Kanpur)
Implementing Agency
SFAC (Small Farmers' Agribusiness Consortium)
CBBO Name
M-CRIL Limited
CBBO Contact Number
State Name
Uttar Pradesh (उत्तर प्रदेश)
Name of District
Mirzapur (मिर्जापुर)
Block
City (Nagar) / नगर
FPO CEO Name
Mr. Dharmendra Kumar
FSSAI License No.
22723361000267
Registered Office
Village-Tand, Post-Amoi, Mirzapur, UP 231001
COLLECTIVE IMPACT & MISSION

Be a Part of
Our Journey

Together, we are transforming rural agriculture in Uttar Pradesh—restoring dignity to the grower, regenerating soil health, and delivering uncompromised organic nourishment to every Indian household.

1,500+ Farmer Families
Sustainable Agriculture
Transparent Governance
Healthier Communities
Citiblock Farmer Leader
01 • FARMER EQUITY

Support Farmers

Direct farmgate procurement at assured MSP, certified heirloom seeds, and transparent profit-sharing dividends for 1,500+ smallholder families.

02 • REGENERATIVE AGRI

Promote Sustainable Agriculture

Promoting zero-chemical regenerative cultivation, groundwater conservation, and ancestral climate-resilient millets adapted to the Vindhya soil basin.

03 • NOURISHING NATION

Build Healthier Communities

Delivering unpolished, low-GI, fiber-dense heirloom grains straight from farmer fields to urban family kitchens via Vindhya Millets.

Vindhya Millets Store